Education Featured Article
April 06, 2011
Japanese Audio Lessons Free from Simon & Schuster for Aid Workers
By Juliana Kenny, TMCnet Managing Editor
A recent special offer from Simon & Schuster’s Pimsleur Language Programs will go to those aid agencies and volunteers helping to repair the damage done to Japan in the wake of the devastating tsunami and nuclear catastrophe. Offering 8 hours of free downloads of its Japanese language learning program, Pimsleur, the leading publisher of general interest audiobooks steps into the forefront of aid programs for relief workers in Japan.
As a leading publisher of foreign-language learning programs, Pimsleur will provide the Japanese downloads without charge until June 30 across various reseller platforms including iTunes, Audible, and Pimsleurdigital.com.
Company officials stated that Pimsleur hopes to “ease relief and recovery efforts in communities affected by the crisis by giving aid workers an easy way to begin communicating in Japanese.” Many parts of the country grievously affected by the earthquake were regions without widely-spoken English. Workers will be able to take advantage of this unique offering when providing aid in those more rural areas.
Executive Vice President and Publisher of Simon & Schuster Audio, Chris Lynch, said, “Pimsleur is eager to help with the relief effort. Our programs emphasize spoken communication from the first day, and in the aftermath of a disaster the ability to speak to one another is vitally important.”
This is not the first instance of Pimsleur programs aiding those involved in disaster relief. After Haiti’s devastating earthquake in 2010, organizations and individuals downloaded the Pimsleur Haitian Creole language course over 6,000 for free.
Audio course programs from Pimsleur have reigned over the international foreign language instruction market for decades. Last year, the company made its entire library digitally available over multiple devices including phones and iPods.
Juliana Kenny graduated from the University of Connecticut with a double degree in English and French. After managing a small company for two years, she joined TMC (News - Alert) as a Web Editor for TMCnet. Juliana currently focuses on the call center and CRM industries, but she also writes about cloud telephony and network gear including softswitches.
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