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TMCNet:  Introducing On Your Way 2.0.; A Breakthrough Marketing Platform Connecting Gen Y to Credit Unions

[February 27, 2013]

Introducing On Your Way 2.0.; A Breakthrough Marketing Platform Connecting Gen Y to Credit Unions

Dallas, TX, Feb 27, 2013 (PRWeb.com via COMTEX) -- A MODERN PLATFORM CONNECTING GEN Y TO CREDIT UNIONS In order to remain competitive in the current market, On Your Way is offering credit unions a chance to attract, connect and retain Gen Y members. This untapped group of consumers is in need of a financial education and an institution which speaks to their technology driven lives and will bridge the gap in their economic situation.


Get hip to the way Gen Y uses technology in their daily lives. On Your Way offers credit unions a platform on which to build custom solutions for integrating social networking and reward systems to draw and engage younger members. It's not enough to offer online and mobile banking without also utilizing Facebook or Twitter to offer special promotions, educate members and learn more about their consumer practices.

On Your Way 2.0 is a new platform for credit unions to establish a co-branded website built for deep integration into the lives of Gen Y members. It is Word of Mouth Marketing on steroids. The site offers premium informational content to members about their financial future. Helps institutions to connect through social networking platforms, get feedback, advertise community events and suggest special promotions. And builds trust and loyalty by setting up gamification to improve user engagement where points for visiting or posting on your site lead to rewards for members.

On Your Way 2.0 is designed to help you get the most out of your online marketing campaigns. All of these features and more will aid your financial institution in its bid to attract, engage, educate and retain the Gen Y user. Build a financially literate community of members and inspire them onto a better future. The possibilities are endless. Enroll today.

For more information visit http://www.onyourway.com.

Contact Jared Cahill On Your Way Call 1. 855-802-0369 http://www.onyourway.com Read the full story at http://www.prweb.com/releases/2013/2/prweb10445998.htm PRWeb.com

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