[February 01, 2013]

Hot Topics Recap: Super Bowl/Big Game

The following releases focus on the Super Bowl/Big Game:

ALL TIME-OFFS ARE IN EASTERN TIME

NEW YORK--E*TRADE Unveils Super Bowl® XLVII Advertisement Source (News - Alert): E*TRADE

SAN MATEO, Calif.--Super Bowl Advertisers Pay Millions; Will the Investment Pay Off In First Ever, Keynote Reports on Advertisers' Website Performance Across Three Screens: Desktop, Mobile and Tablet Source: Keynote

CALABASAS, Calif.--DTS Brings Super Bowl Fans Around the World the Ultimate Surround Sound Experience Source: DTS

RESEARCH TRIANGLE PARK, N.C.--Lenovo Outfits New Orleans Youth Education Town with Technology Donation Source: Lenovo

FORT WASHINGTON, Pa.--Nutrisystem Reports "Super Monday" as One of the Top Ten Diet Decision Days of the Year for Men Source: Nutrisystem, Inc.

DALLAS--Samsung Mobile Presents "The Next Big Thing" for the Big Game - "El Plato Supremo" Source: Samsung

ARLINGTON, Va.--One in Five Owners Bought an HDTV to Watch the Super Bowl, According to CEA Study Source: CEA

MADISON, Wisc.--Russell Wilson Signs on with American Family Insurance, Joins Three Other Accomplished Dreamers in Super Bowl Commercial Source: American Family Insurance

NEW YORK--Calvin Klein Underwear Spring 2013 Advertising Campaign to Debut During Super Bowl XLVII Source: PVH

CINCINNATI--Head & Shoulders Reveals Angels Pitcher C.J. Wilson as Newest MLB "Mane Man" Source: P&G

MEMPHIS, Tenn.--FedEx Opens First-Ever Lemonade Stand in Super Bowl XLVII Media Center, Enlists NFL Stars to Help Junior Achievement Students Run Small Business Source: FedEx

CARPINTERIA, Calif.--Carl's Jr. and Hardee's Introduce Another Fast-Food First: The New Charbroiled Atlantic Cod Fish Sandwich Source: CKE Restaurants, Inc.

SAN DIEGO--Jack in the Box® Founder's Rock Star Past Inspires New Burger Source: Jack in the Box (News - Alert) Inc.

AUSTIN, Texas--Beacher's Madhouse Takes over Lounge 88 in New Orleans in Honor of the Big Game Source: Tropez Group, LLC

MEMPHIS, Tenn.--FedEx Delivers Vince Lombardi Trophy to New Orleans for Super Bowl XLVII Source: FedEx Corp.

PHILADELPHIA--Xfinity TV and NFL Network Bring Football Fans the Most Super Bowl Week Coverage Source: Comcast (News - Alert)

ST. LOUIS--Americans Craving Super Bowl Facts and Knowledge Turn to Answers Source: Answers

NEW ORLEANS--Solar Alternatives and Stion Team Up to Power Super Bowl Weekend Source: Stion

ATLANTA--Church's Chicken® Suits up to Feed Your Own Home Team for The Big Game Source: Church's Chicken

SANTA CLARA, Calif.--Santa Clara University Has Super Bowl Sources Available in the Next Home of the 49ers Source: Santa Clara University

SAN FRANCISCO & BALTIMORE--Park 'N Fly Offers Free Airport Parking for Super Bowl Travelers Source: Park 'N Fly

MANHATTAN BEACH, Calif.--SKECHERS Super Bowl Weekend Commercial to Star Legendary 49ers Joe Montana and Ronnie Lott Source: SKECHERS USA, Inc.

WASHINGTON--CREW Releases New Report on Increased NFL Lobbying Activity in Washington Source: Citizens for Responsibility and Ethics in Washington (CREW)

WASHINGTON--GEICO recommends Super Bowl fans to enjoy the game and keep everyone safe after the game Source: GEICO

NEW ORLEANS--StubHub Launches International Philanthropic Program 'Rising Stars' Source: StubHub

SAN RAFAEL, Calif.--THX Launches Its First Mobile iOS App to Help Consumers Properly Adjust and Get the Most from Their TV, Projector and Speakers Source: THX Ltd.

IRVINE, Calif.--Taco Bell® Releases Full LIVE MÁS® Super Bowl XLVII Advertisement Online Source: Taco Bell Corp.

NEW ORLEANS--Verizon Wireless Equips Super Bowl Volunteers With 4G LTE Tablets So Fans Can Stay Connected Throughout Super Bowl XLVII Festivities Source: Verizon Wireless (News - Alert)

NORWALK, Conn.--Pepperidge Farm and Culinary Expert Gail Simmons Team up on Winning Game Day-Ready Recipes Source: Pepperidge Farm

NEW YORK--Ordering Food Goes Mobile, According to Super Bowl Snacks Research from IAB and Viggle Source: Interactive Advertising Bureau

NEW YORK--NFL Viewers Overwhelmingly Prefer Watching Home-Team Games on Local Broadcast TV Stations Over ESPN and NFLN Cable Nets Source: TVB

REDWOOD CITY, Calif.--Madden NFL 13 Super Bowl Prediction Powered by Xbox 360 Crowns Baltimore Ravens as Champs Source: Electronic Arts Inc.

ENGLEWOOD CLIFFS, N.J.--AXE® Brand to Premiere "Lifeguard" Spot During Super Bowl XLVII Source: AXE

NEW ORLEANS & REDMOND, Wash.--New Orleans EMS Prepares for Super Bowl XLVII and Mardi Gras Source: Physio-Control, Inc.

CENTENNIAL, Colo.--Kia Motors' Super Bowl Ad Back On The Big Screen In NCM Media Networks' FirstLook Source: NCM Media Networks

LOS ANGELES--ConnecTV Unveils New SocialTV Timeline™ for Mobile Devices Source: ConnecTV

NEW YORK--Time Warner Cable to Debut TV Spot Featuring AMC's "The Walking Dead" During Super Bowl Sunday Source: Time Warner Cable Inc.

MINNEAPOLIS--Pillsbury Celebrates America's Passion for Game Day Entertaining by Unveiling Edible Ultimate Snackadium Source: Pillsbury

ATLANTA--Win Free Wings for a Year at Any Hooters Location During the Big Game Source: Hooters

PLANTATION, Fla. & CHICAGO--Pizzas 4 Patriots and DHL Express Score a Touchdown for U.S. Troops Source: DHL Express U.S.

SANTA CLARA, Calif.--NRG Energy Brings Innovative Solar Power Solutions to New Santa Clara Stadium Source: NRG Energy

EL SEGUNDO, Calif.--Justin Timberlake Appearance as Special Guest at DIRECTV Super Saturday Night Party to Benefit Shriners Hospitals For Children Source: DIRECTV

ATLANTA--HoneyBaked Offers the Ultimate Game Day Party Spread Source: HoneyBaked

MANHATTAN BEACH, Calif.--SKECHERS to Air Two Commercials During Super Bowl Source: SKECHERS USA, Inc.

BOSTON--Neotys Announces Super Sunday Service Packages to Enhance Performance of Web and Mobile Applications Source: Neotys

ATLANTA--Who Gets the Coke Fans Determine Storyline of Coca-Cola Big Game Ad Campaign in Real Time Source: The Coca-Cola Company

NEW ORLEANS--Verizon Wireless Network Ready for Super Bowl Sunday at Mercedes-Benz Super Dome Source: Verizon Wireless

SANTA MONICA, Calif.--Volkswagen Ad Named Best Super Bowl Car Commercial of All Time by Edmunds.com Source: Edmunds.com, Inc.

DALLAS--Dickey's Barbecue Gets Social for the Big Game Source: Dickey's Barbecue

MOUNTAIN VIEW, Calif.--Ace Metrix Finds Humor and Animals Most Popular Creative Elements of Last 3 Years of Top Super Bowl Ads Source: Ace Metrix

LOUISVILLE, Ky.--What's Next the Answer is More Free Papa John's Pizza … If You Correctly 'Call' the Coin Toss for Super Bowl XLVII Source: Papa John's International, Inc.

NEWPORT BEACH, Calif.--Cure Duchenne to Auction off Two Tickets to the Big Game in New Orleans Source: CureDuchenne

IRVINE, Calif.--Taco Bell® Unveils Details Supporting Its LIVE MÁS® Super Bowl XLVII Advertisement Source: Taco Bell Corp.

CINCINNATI--New Prilosec OTC® Wildberry and Larry the Cable Guy Announce the Wild American Flavor Sweepstakes Winner Source: Procter & Gamble

NEW YORK--Collective Launches 'TVA Channels' to Allow Marketers to Reach Top TV Show Audiences Through Digital Buys Source: Collective

NEW YORK--Buccaneers General Manager Mark Dominik and Bears Cornerback Charles Tillman Named Salute to Service Award Finalists Source: USAA

NEW ORLEANS--Starkey Hearing Foundation to Help New Orleanians Better Hear the Big Game Source: Starkey Hearing Foundation

IRVINE, Calif.--Taco Bell® to Activate LIVE MÁS Advertising During Super Bowl XLVII Source: Taco Bell Corp.

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