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| [January 10, 2013] |
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Zoom Media & Marketing and Town Sports International Enter Exclusive Media & Advertising Relationship
NEW YORK --(Business Wire)--
Zoom Media & Marketing®, the world's largest fitness digital media
company, announced today an exclusive long-term media and advertising
agreement with Town Sports International ("TSI (News - Alert)"), a leading owner and
operator of health clubs in the Northeast and Mid-Atlantic regions of
the United States. Pursuant to the agreement, TSI has appointed Zoom
Media Corp ("Zoom") as its exclusive representative for all advertising
placed within TSI health clubs, including static billboards, digital
signage, television programming, overhead sound and product sampling.
Zoom will leverage its award-winning ClubCom® digital media platform to
broadcast customized digital entertainment and advertising across TSI's
157 health clubs in the U.S. reaching over 520,000 members on a regular
basis.
"We have worked with ClubCom's digital media platforms since 2001 and we
are excited about expanding Zoom's integrated services to further
enhance our member experience with customized entertainment, education
and promotional programming," said Bob Giardina, President and CEO of
Town Sports International.
"Town Sports International is renowned for helping members reach their
fitness goals and for providing first-class facilities and outstanding
customer service," commented Tom Lapcevic, the President and Founder of
ClubCom. "We're honored that they've selected Zoom to be part of their
strategy."
"We look forward to working closely with TSI to deliver
integrated and innovative solutions for our advertising partners across
te Northeast corridor of the United States, including New York City,"
said François de Gaspé Beaubien, Chairman & CEO of Zoom. "We're
committed to building engaged relationships between our advertisers and
TSI's invaluable membership base."
About Town Sports International Holdings, Inc.:
New York-based Town Sports International Holdings, Inc. is a leading
owner and operator of fitness clubs in the Northeast and mid-Atlantic
regions of the United States and, through its subsidiaries, operated 160
fitness clubs as of September 30, 2012, comprising 108 New York Sports
Clubs, 25 Boston Sports Clubs, 18 Washington Sports Clubs (two of which
are partly-owned), six Philadelphia Sports Clubs, and three clubs
located in Switzerland. These clubs collectively served approximately
522,000 members. For more information on TSI, visit www.mysportsclubs.com.
About Zoom Media & Marketing®:
Zoom Media & Marketing is a registered trademark owned by Zoom Media
Group Inc. used under license by Zoom Media Corp. Zoom is the largest
fitness digital media company in the United States and the world with
over 4,000 digital media locations across the United States, Canada and
the United Kingdom. In the USA, Zoom's fitness network operates in over
140 markets. In addition to health clubs, Zoom operates digital and
fixed media networks that reach active consumers in over 10,000 bars &
restaurants. Zoom's digital media networks are measured by The Nielsen
Company and reach over 100 million monthly viewers across 25,000 digital
screens and over 55,000 billboards. Zoom also offers product sampling
and experiential marketing programs. Zoom is owned by the de Gaspé
Beaubien family and ABS (News - Alert) Capital Partners. For more information, please
visit www.zoommedia.com.
About ClubCom®: ClubCom is a
registered trademark owned by ClubCom, LLC ("ClubCom"), a wholly owned
subsidiary of Zoom Media Group Inc. ClubCom is the leading provider of
digital media networks for the fitness industry across the United
States, Canada, the United Kingdom, Germany and Australia. Operating
nearly 4,000 digital networks, ClubCom manages privately branded media
networks for many of the world's leading health club organizations. For
more information, please visit www.clubcom.com.

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